Tag Archives: MediaCom

Don’t waste time

The other day I was in a scheduled 2 hour meeting when the organisers spent the first 10 minutes sorting out the room and the technology. Then the Highest Paid Person in the Organisation (the Hippo) gave a 15 minute introduction which could have taken 2 minutes. That’s 23 minutes wasted out of 120 – ie nearly 20 %.

Everyone else in the room was obviously being very polite. I was doing that pencil tap thing that really irritates – but I had to let off steam somehow. Read more »

Attitudes to corruption differ across the globe, attitudes to sponsorship money do not

Just how “beautiful” is the “beautiful game” of football these days? Is the game still beautiful when it pretty much tolerates diving and penalty baiting and requires huge amounts of cash to pacify morally questionable prima donnas ?

Most fans would probably still say “yes it is”, especially following Barcelona’s performance last week – arguably the most beautiful football team since 1970’s Brazil side. Read more »

Are you going live this summer?

The line-up for the Capital Radio Summer Time Ball has been announced, to considerable excitement amongst some people I know. Wireless is in the diary, and we’ve got tickets too for Feis this year. (Formerly known as Fleadh I have no idea how you pronounce either, but its in Finsbury Park, handy for the 29 bus). I might see you there, or at something anyway. Attendance at live music events is on the up and up (by over a third between 2005 and 2009 according to our research team). Read more »

We need new measurement systems for TV content and we need them fast

I was locked in a TV studio overlooking the Thames last week with Gerhard Zeiler, CEO of RTL Group and Charlie Crowe, CEO of C Squared. Charlie was grilling us on the future of TV for a MediaCom webcast. Read more »

What did you do at the weekend?

At a recent discussion about the future of media being cross boundary, one of the speakers raised the idea that for a business to succeed the boundary that they needed to cross was the boundary that is drawn by most people between work and life outside work. Read more »

Brands can resonate on two levels – globally and very locally and this should work through into their media channels.

Last month on a shopping trip to New York with two teenagers, I found myself sitting quietly in Hollister on 5th Avenue watching the huge screen which depicts a surfing beach live from a webcam in California.  Read more »

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